Brand Strategy and Management for Law Firms

Sean Larkan BA LLB MBA MPh CMC is a partner in Edge International, the leading specialist consultancy to the global legal profession. He specialises in assisting firms and legal entities with strategic issues including growth, market penetration and dominance, governance and structuring, mergers, and all activities necessary for strategy implementation and getting results. He is responsible for devising the Edge International vision and strategy as well as its brand strategy, and drives their implementation for Edge. He is a former commercial/tax lawyer, is MBA-qualified, an accredited Human Synergistics practitioner and is an internationally-accredited Master Coach.

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